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Grow: E-Commerce Strategy

In just 12 months we will build you a highly profitable, sustainable, and efficient online business.

Massively Increase Your E-Commerce Profits

Transform your online business and become an powerhouse of e-commerce in just 12 months. This is a one year intensive program and requires a substantial commitment from your business.

The 7 Step Process

Using our 7-step process we will work closely with you to identify and solve problems, produce standardised operating procedures, monitor KPIs, and make profitable changes to your website and operations. We use the principles of continous improvement (Kaizen) combined with strategies and insights unique to your business and your customers.

Step 1 radar Identify

Identify weaknesses, problems, and opportunities.

Step 2 network_check Analyse

Analyse and report on the current processes, technologies, and work patterns.

Step 3 build Develop

Identify, specify, and develop solutions to solve the problems and exploit the opportunities.

Step 4 browser_updated Implement

Build the technology, change the systems, make the solution happen.

Step 5 bar_chart Monitor

Identify and monitor KPIs (key performance indicators) that show if the solution is working.

Step 6 follow_the_signs Standardise

Write SOPs (standard operating procedures) for the solution and train the appropriate staff.

Step 7 repeat Handover

Handover the process to the business who will start again and repeat the 7 step cycle continuously.

The 4 Areas We Look At

We have been working on the technical coalface of e-commerce since the turn of the millennium. We have worked on projects for companies as diverse as General Electric, Microsoft, Ben Dunne Gyms, An Garda Siochána, Volkswagen, and many more.

We have learned that getting e-commerce working requires a holistic approach over the following 4 main areas of your business.

Area 1 emoji_people Customer Acquisition

"The one where you bring in more potential customers."

  • Digital Marketing
  • Search Engine Optimisation
  • Audience Targeting
  • Landing Page Optimisation
  • Pricing Strategy

Area 2 shopping_cart Conversion Rate Optimisation

"The one where you turn potential customers into customers."

  • Website UX and UI (the customer experience)
  • Product Images and Lifestyle Photography
  • Curation, Information, and Presentation of Products
  • Call to Actions
  • Bundles
  • Subscriptions
  • Social Proof
  • Upsells
  • Customer Reviews and Feedback
  • Discounting Strategy
  • Shipping Rates & Free Shipping Offers
  • Pricing Strategy

Area 3 loyalty Customer Retention

"The one where you turn customers into a steady and reliable income stream."

  • Email Marketing and Automation
  • Loyalty Programs
  • Personalisation
  • Customer Service
  • Pricing Strategy

Area 4 trolley Cost Reduction & Efficiency

"The one where you turn your customers and their orders into a profitable and efficient business."

  • Cost Analysis (COGS and costs)
  • Inventory Management Automation
  • Fulfilment & Logistics Automation
  • Returns Management
  • Order Processing Automation
  • Customer Service Automation
  • Workstation and Warehouse Optimisation
  • Supplier Negotiation Strategy
  • Pricing Strategy
  • Merchant Payment Services
  • Integration with Accounting Software

More Information and Considerations

This program is a fixed price payable monthly and we only run it with one or two companies at a time. Contact us for the current price and availability.

Your website needs to be have been developed in Shopify (we can migrate it for you) and you must have good visual branding, a viable product, and a defined market.

If you website has orders of less than €5,000 per week we will probably need to work with you on a less intensive transition program to get you to a baseline position.

This program will require A LOT of your time and effort. We will need you to be responsive, to make informed decisions, and to implement change management with your employees.

Next Steps

You need to book a consultation with us to make sure you are a good fit for our services. The consultation takes approximately one hour and is currently free of charge. You will receive a formal proposal afterwards if we both agree that the program is right for your business.

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We Want to Work With You

This is what we do, and we love it. We drive sales, push down costs, and create profit in the middle. We want to work for you and bring our expertise to your brand.

Official Partners

Book a Free Consultation

An initial free consultation to discuss your e-commerce business, take a quick look at your tech stack, and for us to show you some sample reports and our analytics dashboard.

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  • Address

    Perfidious Albert Ltd
    51 Bracken Road
    Sandyford, D18 CV48
    Dublin, Ireland

  • WhatsApp / Phone

    +353 1 554 72 00

  • Email

    hello@perfidiousalbert.com

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